Project management is an aspect that is envied by many but enjoyed by few. Every organization has certain project managers that are given responsibilities to handle various quotients and underline the existing potential of client business by managing the ergonomics. By that, we mean that all project managers have to reach certain targets within a certain amount of time within the given budget, become a leader for that particular project and guide his associates and subordinates for the same. All such qualities, efforts, idea generation and strategies only come to a managers mind once they’ve become acquainted with the whole process of project management.
In the last twenty years, internet connection, mobile phones, smart phones, android have changed the way we communicate. The tremendously increasing ecommerce and m commerce penetration have changed the way businesses communicate, whether business to business communication or business to consumer communication. It is altering the ways businesses are reaching it’s customers. The traditional and conventional methods of promotions were advertisements, print media, or electronic media on the advent of television and radio, but the advent of internet, the scenario has transformed drastically. While in countries such as the US and China, e-commerce has taken significant strides to achieve sales of over 150 billion USD in revenue, the industry in India is, still at its infancy. However over the past few years, the sector has grown by almost 35% CAGR from 3.8 billion USD in 2009 to an estimated 12.6 billion USD.
Most of the 2 tier and 3 tier B-schools in India is facing slow death due to multiple problems which plagues their survival